Brentford has today launched its new third kit, designed in collaboration with Umbro, the club’s official technical kit partner.

With our home shirt campaign We’re All Home being released earlier this month invoking a sense of community, our new third shirt is about expressing yourself and showing your support for the team on the road.

Wherever We Go is about representing Brentford wherever you are, all around the world. This eye-catching shirt is designed to be worn casually and socially, whether that is to the park, on holiday or on a night out.

The Umbro kit, which will be worn for the 2023/24 season, features a bold and bright design illustrating a close-up of the wing of a bee; an immediately recognisable connection between the kit and the club.

The kit is available to purchase from 9am on Friday 21 July, both in-store and online, and is priced at £60 (adults) and £45 (juniors).

The shirt’s primary colours are navy, pink and turquoise. Colourful shapes and shading illustrate the wing of a bee, as featured in the club crest. This main pattern also features as trimming on the matching turquoise shorts.

The campaign video features players Kevin Schade, Rico Henry, Romeo Beckham and Chloe Logie, and shows images from the club’s first week of the US Summer Series with Bryan Mbeumo, Mikkel Damsgaard and Nathan Collins all involved.

The third kit launch coincides with the club’s participation in the first-ever Premier League Summer Series, where the team are touring the US and will play in front of fans in Philadelphia, Atlanta and Maryland.

The kit will be debuted on Sunday 23 July, when Brentford take on Fulham in a US edition of the west London derby.

Look out for an upcoming challenge for our fans to share images of themselves taking this shirt around the globe. Get involved to show your love for the Bees.

Become a My Bees Member and receive a £5 gift card which can be redeemed against the 2023/24 third kit, either in-store or online.